Associate Professor of Marketing
Director of International PhD Programme
Dr Edit Bányai Gyarmati
Contact
Office: B228
Email: edit.banyai@ktk.pte.hu
Phone: +36 72 501 599 #3373
Qualifications
PhD, University of Pécs, 2005
MSc, Janus Pannonius University of Pécs, 1988
Academic Positions
Associate Professor of Marketing, 2006-present
Visiting Scholar, Georgia College and State University, Milledgeville, GA, U.S., 2000
Research fellow at ERASMUS School of Management, University of Rotterdam, 1998
Research fellow at Middlesex University Business School, London, 1996
Assistant Professor of Marketing, 1995-2006
Teaching Assistant, 1988-1995
Teaching Areas
Marketing, Services Marketing, E-business, Marketing Research
Professor Bányai serves as Module Leader of Marketing III
Research Interests
Online Services, Impacts of the Electronic Commerce on Business Processes, E-marketplaces, Services Marketing
Publications
A number of journal articles, books, book chapters and conference papers in topics above.
utoljára frissítve: 2010. február 02. 09:09:26


